What is Artist Development?

Artist development refers to the process of nurturing and guiding an artist's career, helping them grow and improve their skills, brand, and overall image. The goal of artist development is to support and prepare the artist for success in the music industry.

Artist development involves various activities, including vocal and performance training, image consulting, marketing, and promotion.

Overall, artist development is essential for helping artists succeed in the music industry, and it plays a critical role in shaping the careers of many successful artists.

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The Program

You have the talent. You have the drive. Now it’s time to get the infrastructure that will turn your passion into a thriving career.

At Taste Creators, we believe that talent is just the beginning. Success in today’s music industry requires the right strategy, consistent content, and a true business foundation. Our Artist Development Program provides the comprehensive support that artists need to reach their full potential.

Our exclusive, invite-only program is designed for serious artists who are ready to invest in their future. Our proven approach connects you with industry experts, personalized strategies, and hands-on support to ensure you grow your audience, release incredible music, and monetize your craft.

This isn’t just artist development—it’s career transformation.

Who is this program for?

  • Independent Artists
  • New managers looking for guidance with their artist client(s)
The Taste Creators content studio/rehearsal space/event space.

Here’s what you get:

Hands-On Coaching & Strategy

Every artist’s journey is unique. We work closely with you to craft a personalized career plan that aligns with your specific vision and goals. From detailed content strategies to help you grow organically, to rollout planning that ensures your music releases are impactful, to coaching on navigating the complexities of the music industry, we provide ongoing consulting to ensure you're on the right track every step of the way.

Performance and Vocal Coaching

Weekly performance coaching helps you refine your skills and build confidence for live shows and studio sessions. Our experienced coaches work with you to enhance your stage presence, vocal performance, and overall artistry. From vocal technique to stage presence, we make sure you’re prepared to deliver unforgettable shows.

Content Creation

Consistent content is the key to growing your fanbase. We handle everything from music visualizers to behind-the-scenes content that showcases who you are as an artist. Your audience will stay engaged and excited for what’s next. We help you produce high-quality, consistent content that resonates with your audience, including:

  • Social Media Content: Regular content tailored to your brand across key platforms.
  • Visualizers & Graphics: Engaging visuals to accompany your music releases.
  • Photoshoots & Branding: Professional photoshoots to enhance your image and marketing efforts.

Strategic Marketing & Rollout Support

In addition to creating great content, we drive growth through focused marketing campaigns that help you reach a wider audience. Whether you’re dropping a single, EP, or album, our team ensures your rollout maximizes visibility and audience engagement. We can handle every aspect of your release, ensuring your music gets the visibility it deserves.

  • Digital Ad Campaigns: Our team runs targeted ad campaigns on platforms like Facebook, Instagram, and YouTube to boost visibility for releases and consistently bring in new fans, listeners, and followers. You focus on making music—we’ll focus on growing your reach.
  • Toolkits, Checklists and Worksheets: We’ll give you access to our resources, such as our Rollout Toolkit that will help you stay on track and strategize.
  • Build and own their community: Set up email lists, collect phone numbers, and manage platforms like Discord. We help with Mailchimp setup, write newsletters, shoot promo videos, and create strategies.
  • Press Releases and Marketing Contacts: We help write press releases, pitch emails and we give you access to our network of media.
  • Influencer Marketing & Reposts: We partner with influencers and key accounts to get your content reposted to their audiences.
  • Press & Playlist Submissions: We submit your music to media outlets, blogs, and curated playlists, giving you exposure on influential platforms.

A&R and Feedback Sessions

We’re your creative partners every step of the way. Want feedback on your latest track? Send it to our team for feedback. We can also connect you with some amazing producers, and even help you register your music properly, so you get paid for every play, sync, and sale.

Recording Studio Access

Our program can include monthly studio time in our recording studio to ensure that your music is polished and ready for release. Whether you need to finalize a track, tweak a mix, or record new vocals, our studio is equipped with everything you need to bring your vision to life.

Business & Monetization Support

We’ll set you up with the right infrastructure to generate revenue from streams, merch, shows, and brand partnerships.

  • Build a Brand that Sells — We help you set up your website, merch store, and business infrastructure to start generating revenue from your music.
  • Access to Funding Opportunities  — As you grow, we help you secure the financial backing you need to scale your career. Our funding support includes:
    • Assistance in applying for music-focused business loans.
    • Connections to platforms like EVEN and BeatBread, where you can receive funding while keeping full control of your music.

Industry Network & Resources

Artists in our program have access to an extensive network of industry professionals, from entertainment lawyers to publicists and producers. If you need a specific connection, we’ve got you covered.

Hella Perks

Being a part of the accelerator program comes with many perks from discounted services to marketing and collaboration opportunities. Including but not limited to:

  • Discounted Beats — In case you didn’t know, we have a partnership with BeatStars — the worlds biggest online production catalog. If you’re in our accelerator program you get an extra 10% off on beats on our beat store.
  • Best rates guaranteed from our partners. Whether you need an entertainment lawyer to review your contracts, a mastering engineer to fine-tune your tracks, or a graphic designer to create your next cover art, we'll connect you with the right people to support your career. Through our network of trusted professionals, we'll ensure you receive the best rates and top-notch quality from anyone we connect you with.
  • Exclusive Event Access. Enjoy discounted (and sometimes free) entry to our special invite-only events and artist development workshops. Network with fellow artists, expand your knowledge, and gain exposure within our vibrant community.
  • Free studio time. We appreciate your dedication and hard work. That's why we'll occasionally surprise you with extra studio hours as a token of our appreciation. Must book the studio on a consistent basis to qualify.
  • Collaboration Opportunities. We believe in the power of collaboration to expand your audience and creative horizons. In our space, you'll have the chance to connect with other talented artists and potential collaborators. We'll personally introduce you to foster meaningful partnerships and maybe even invite you to our writing and production camps.
  • Priority Booking. We’ve had official festival stages, and have put on 100+ local events. By being a part of our Accelerator Program, you will have a much better chance at getting booked for one of our events and other events that we handle booking for.
  • Misc Marketing Opportunities. As part of our accelerator program, you'll gain priority consideration for various marketing opportunities. Your music will receive priority playlist submissions, increasing your chances of reaching a wider audience. Additionally, we have strong relationships with press outlets that promote independent artists. By joining our program, you'll be added to our list of referred artists, opening doors to exciting press opportunities.

Get Started Today

Are you ready to elevate your career? Let us help you grow by hitting the button below.

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The Taste Creators studio.

The Process

1. Initial Audit + Written Action Plan

Your journey with us starts with an in-depth audit session where we do things like:

  • Listen to your unreleased music
  • Analyze your current stats and set goals
  • Assess your online presence
  • Get a real feel for what you know about marketing
  • Examine your existing infrastructure
  • and more!

This overview allows us to understand your pain points and prioritize your goals. Once we map out your needs and pain points, we will work with you to keep you on track, hold you accountable, and provide you with the knowledge and resources to accomplish your tasks. It’s truly the foundation to the entire program and sets the tone for everything moving forward.

2. Artist Rep

Keeping you on track and holding you accountable is our forte. When you join the program you will be assigned an artist rep. Your rep is your go-to person throughout your journey with Taste Creators. You will check in with your rep on a consistent basis according to the tier you’re in.  If you have questions or need a resource, your artist rep is your go-to.

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